Food For Thought event poster

My Australian client contacted me in the evening and asked, “Hey, could you possibly put together a poster now so I can get it printed ASAP?” Normally, I do my best to keep a steady work-life balance, but I make allowances for this client because of the huge time difference (and also because they are one of my favorite clients).

I’ve always prided myself on being able to meet tight deadlines regardless of circumstances, which became ingrained in my work ethic as a result of my many years working in newsrooms. It’s also one of many attributes that I believe make me stand out as a top freelancer.

With all of that being said, I was able to push out this A3-sized poster for printing, along with all the respective social media collateral to go along with it, in less than 24 hours. Huge thanks to my massive collection of graphic elements, such as the background paper texture, food icons and anatomy Photoshop brushes.


Client: CrossFit Collingwood

Date: October 2016

Project Checklist: Event Marketing and Promotion, Print Design, Poster Design, Tight Deadline